A key innovation of the show was the dramatic music and lighting (a truly unforgettable soundtrack), along with taking commercial breaks or ending the show at key moments. Of course this ensured that we would all tune in next time to see if the contestant won. It has been argued that shows like the X factor and Britain’s Got Talent followed many of the formats that Millionaire introduced. But as these shows began to take off, Millionaire started losing its following. Producers turned to more celebrity specials for charity to rake back its audience.